Tweet The Squirrel
What squirrels have you faced in your career? Tweet your wiliest squirrels using #FightTheSquirrel.
The Squirrel
That's the informal nickname a few people around the MarketingExperiments labs have given to that one bad marketing idea on the site that you just know deep-down is hurting your conversion, but that someone with more authority in your organization loves.
You can try fighting
the squirrel with sheer charm…  |
You can try fighting
the squirrel with focus groups… |
Or you can truly
defeat the squirrel with online testing… |
|
|
Twitter Feed |
At MarketingExperiments, we help you fight the squirrel. That is, use the power of the testing-optimization cycle to prove to your boss what works (and what doesn't) on your site and then drive improved ROI using that real-world data.
Visit our research website for free access to more than $10 million in marketing research that can help you discover what really works in marketing optimization.
Or explore the MarketingExperiments Blog for research-driven optimization, testing, and marketing ideas.